Will we soon be going out to grab a VR movie?

Already more than 7.5 million VR headsets are sold to consumers.

That’s a big deal. And it’s getting bigger: in 2017 sales will get up to almost 16 million devices.

But still… the devices are one thing. Content is another one. Because why buy an expensive headset if you can’t consume content like let’s say on Netflix? A recent event however could turn the tide for VR

Are the mainstream content producers changing their point of view on VR?

We already saw Carne Y Arena by Alejandro Gonzalez Iñárritu passing by at Cannes. A shocking experience for the film industry in which the spectator steps out of his or her role of purely passive observer and evolves into a character of the movie itself, making his or her own choices. The first reactions of other film makers were amazement but some of them also appeared frightened of this new technology.

Presenting his upcoming sci-fi film at this year's Comic-Con in San Diego on Friday, the acclaimed director addressed what has recently been a recurring topic for him.

The set of Ready player one shows VR has made an entrance in Hollywood

Virtual reality, or VR, began its expansion in the film industry over the last year, with the Cannes Film Festival presenting its first VR entry this year.

Steven Spielberg for one warned us about the dangers virtual reality could present to the film industry.

And yet, it seems as even this director has changed his mind, opening up to the possibilities VR imply for the film industry. Do we detect new content possibilities there?

Big players boosting VR

Facebook has its own VR platform, Facebook Spaces. Mark Zuckerberg even bought the Oculus Rift to be able to play at the same level. Starting prices for the Oculus Rift is still 450 euros though, not a very democratic price.

HTC Vive still costs more or less 900 euros. The Playstation VR is already a lot less costly with its 400 euros, but you also need to have a Playstation 4.

We are convinced however, that prices for hardware will dramatically drop in the next few years. VR hardware will get a boost by it’s own developers.

Virtual reality beyond gaming

For now, virtual reality is still a bit stuck in the gaming industry. Gamers are the early adopters of this technology, they are the ones who spend an enormous budget on devices and content. Luckily the technology is apparently reaching Hollywood directors like Steven Spielberg. This way VR will spread faster and a bigger audience will actually experience what it’s like to move in VR.